Checking things off a list isn’t the point. This is.
An SOP is a small thing. A month of them changes how a business performs — that’s the number we report. Here’s what Stonework actually built, and what it changed, for three founder-led businesses.
“Before working with Stone Strategies, we knew where we wanted the business to go, but we didn’t have a clear way to see whether we were actually getting there. Having the systems, sales process and reporting in place gave us visibility into what was working and where we needed to focus. We ended up hitting our annual goal in the first quarter.”
- Built lead + sales tracking
- Created follow-up workflows
- Established booking + revenue reporting
- Created visibility into progress toward goals
hit in Q1.
The team could see the score, understand the pipeline and make decisions against the goal.
“As the business grew, we needed the operations behind it to grow too. Stone Strategies helped us put better systems and processes in place so we weren’t just reacting to what was happening day to day. We had more structure, more visibility and a much stronger foundation to support the growth of the business.”
- Built operational systems + workflows
- Improved repeatable business processes
- Created visibility into performance
- Built infrastructure to support growth
revenue growth.
Better systems helped support the business as it grew.
“We knew we needed to be doing more outbound sales, but knowing that and consistently executing it are two different things. Stone Strategies helped us turn sales outreach into an actual process: who we’re targeting, what activity needs to happen, how we follow up and how we track whether it’s working. Now there’s a system and accountability behind it.”
- Built the outbound sales process
- Defined activity + outreach targets
- Created lead + follow-up tracking
- Established sales accountability + reporting
a system.
Consistent outreach, follow-up and visibility replaced “we need to do more sales.”